Gulchand Yadav, a 'paan-wala' (betal leaf seller) from Benaras has been putting up his stall at the festival since four years. He claims that his Mahoba meetha paan sells the most. "The speciality of this 'paan' is that it melts in your mouth," says Yadav. Mahoba, a district in Uttar Pradesh has been famous for its betal-leaves cultivation. Also at his stall are rows of 'Maghai paan' which says Yadav is popular in Benaras even though the Maghai leaves that go into making the paan are originally grown in Bihar.