BMW launches 'X6' at Rs 1.15 cr

A coupe car offers the motorist the combined experience of a sports SUV as well as the comfort of a luxe sedan, he added. Sahr reiterated his company's plan to launch 10 more models this year having already launched five and take the number of dealers to 50 from 39 now. But he refused to put a number to sales target or market share. The car also offers a comprehensive range of BMW ConnectedDrive features with numerous optional driver assistance systems, pioneering infotainment and unique connectivity. The BMW Group, which is the world's top luxe car maker, was the No. 1 here too till 2012, when it lost out to compatriot Audi. Since then it has been at No. 3 position. The group has three brands in the country -- BMW, Mini and Rolls-Royce apart from the BMW brand of high end motorbikes. Since its entry into the country as fully-owned subsidiary of the German parent, the company has invested Rs 490 crore into the country including the assembly line in Chennai which has an installed capacity of 14,000 units, a parts warehouse in Mumbai, a training centre in Gurgaon and 39 dealer networks across major cities apart from 12 BMW Premium Selection, which is its used car business and the BMW Finance. The Chennai plant rolls out 8 models -- 1 Series, the 3 Series, the 3 Series Gran Turismo, the 5 Series, the 7 Series, the X1, the X3 and the X5, while of its CBUs include the 6 Series Gran Coupe, ActiveHybrid 7, the X6, the Z4, the M3 Sedan, the M4 Coupe, the M5 Sedan, the M6 Gran Coupe, the 6 Series Individual and the 7 Series Individual. BMW's international purchasing office in Gurgaon identifies and assesses potential suppliers for BMW, Mini, and BMW Motorcycles. Currently the company sources components which include engines from Force Motors and gear-boxes and wiring among others from local eight component manufacturers.